At Women’s Health, we live by one rule: SPF every day – no excuses. Whether it’s sunny skies or overcast afternoons (which can raise UVB levels by 25%), we’re always on the hunt for the best sun protection that ticks all the boxes: lightweight, effective and backed by science. So, when Neutrogena dropped their latest innovation, the Hydro Boost® Hydrating Fluid SPF50, we knew it was time to stock up, pack our bags and hit the beach.
Part of the much-loved (we’re looking at you, Derms of TikTok) Hydro Boost® range, this new addition combines hydration with high-level sun protection, designed specifically for the needs of South African skin in our sunny climate.
Edna Maphita -Kenvue’s Head of Marketing SSA, expressed her excitement about the launch: “We are thrilled to bring the Neutrogena® Hydro Boost® Hydrating Fluid SPF 50 to our consumers. This product underscores our commitment to delivering high-quality skincare that addresses hydration and sun protection without compromising texture or comfort.”
What Makes It a Standout?
- Lightweight texture: A refreshing water-gel formula that absorbs quickly, leaving no sticky or heavy residue.
- Powerful hydration ingredients: Hyaluronic acid locks in moisture, while niacinamide works to improve skin tone and texture.
- Broad-spectrum protection: At SPF50, this Neutrogena winner guards against UVA and UVB damage – a must for South African summers.
READ MORE: Sunscreens For Every Skin Type And Situation
Science-Backed, Skin Approved
Clinical results have demonstrated the efficacy of the Neutrogena Hydro Boost® Hydrating Fluid. They’ve shown significant improvements in skin moisture and texture, making it suitable for all skin types. Plus, it’s designed to meet the diverse needs of South Africans, who often struggle to find sun protection that is both effective and lightweight.
Edna Maphita added, “Our clinical trials have shown remarkable results, with users experiencing a noticeable boost in skin hydration and smoother texture. We believe this product will be a game-changer for anyone seeking a reliable, everyday sunscreen that also enhances their skin’s natural moisture.”
Tried, Tested and Loved
“As someone who swears by the Hydro Boost Gel Cream, I was excited to see an SPF join the lineup. The texture is exactly what you’d hope for: light, non-greasy and super-easy to apply. No ashy finish, no stickiness. It keeps my skin hydrated and protected all day long. If there’s one product I’m packing for the summer holidays, it’s this one,” says Chamain van Zyl, Online Editor
READ MORE: The Best Sunscreens Tested And Approved By Editors
Where To Find It
The Neutrogena Hydro Boost® Hydrating Fluid SPF50 is available now at selected retailers and online.
