Love speaks in many ways, and this Valentine’s month, Sandton City celebrates them all. Through its beloved annual campaign, Talking Love, the iconic shopping destination is embracing the different ways people express and experience love –through laughter, thoughtful gestures, quality time or the perfect gift.
Celebrity Couples Share Their Love Stories
For 2025, Sandton City has taken its digital campaign to the next level by partnering with four celebrity couples, each bringing their unique love story to life. Whether it’s a shared passion for food, a love of fashion, or the joy of creating unforgettable moments together, each couple’s story highlights the beauty of personal expression in relationships, the campaign takes a heartfelt look at love in its many expressions.



Join the Conversation and Win!
Through a series of engaging conversations, these couples share their love languages and the ways they celebrate their connection, encouraging others to reflect on their own.
To bring the campaign to life, Sandton City invites you to join the conversation. By sharing your love language on social media (@sandtoncitymall, #TalkingLoveSC), participants stand a chance to win a R5 000 shopping spree. The competition runs from 7 to 28 February 2025.
READ MORE: 26 Gifts For Men That Are Perfect For Valentine’s Day — And Also Every Other Day
A Campaign That Evolves with Love
Now in its third year, Talking Love continues to evolve. From Love is Love in 2023 to Lessons in Love in 2024, Sandton City’s Valentine’s campaign remains a heartfelt celebration of connection, proving that while the language of love may change, its meaning never fades.
Watch the behind-the-scenes video below:
For more details and updates, visit www.sandtoncity.com or follow @sandtoncitymall on social media.
READ MORE: 24 Valentine’s Day Beauty And Skincare Gifts You Could Also Spoil Yourself With
*WH Partnership