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How Long Can You Use That Mascara For?

Is that mascara seething with bacteria? If you’ve had it for longer than three months it just might be. Here’s the lowdown on when to chuck what…

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Confidence Starts With Comfortable, Healthy Skin

Confidence Starts With Comfortable, Healthy Skin

We all have insecurities, and for many, skin troubles make the list. E45’s lotions, face care and creams soothe, repair and support skin health, helping you look and feel your best. Skin Confidence Your skin is your body’s largest organ1, but some days it feels like...

5 Tips To Prevent Stained Teeth & Brighten Your Smile

5 Tips To Prevent Stained Teeth & Brighten Your Smile

Let’s be honest: our efforts to prevent stained teeth and brighten our smile are thwarted by other priorities. Mornings without coffee feel incomplete, and a good weekend just isn’t the same without a glass of wine (or two). Whether you’re sipping your frothy...

“How I Got Healthy And Fit By Ditching The Scale”

“How I Got Healthy And Fit By Ditching The Scale”

'Should I ditch the scale?' you've probably wondered to yourself while acting out your very own rendition of Naked & Afraid in your bathroom on a Monday morning. You're stark naked, weighing in the hopes of seeing a lower number with your mood at the mercy of the...

The Confidence Issue Just Dropped – And Nomzamo’s Got It On Lock

The Confidence Issue Just Dropped – And Nomzamo’s Got It On Lock

From Good as Hell by Lizzo and Roar by Katy Perry to Man! I Feel Like A Woman! by Shania Twain and I'm That Girl by Beyoncé – there’s nothing quite like the energy of a woman who knows her inherent power. And no one embodies that better than Nomzamo Mbatha, the...

6 Hiking Fashion Influencers You Need To Follow In 2025

6 Hiking Fashion Influencers You Need To Follow In 2025

Looking for some style inspo for your next outdoor adventure? These six "hiking fashion influencers" are bringing next-level fashion to a feed (and trail) near you. Follow them as they document their looks, adventures and tried-and-tested gear. 1. Sabrina Bloedorn...

The Queen Of Gorpcore, Sabrina Bloedorn’s Guide To Hiking Fashion

The Queen Of Gorpcore, Sabrina Bloedorn’s Guide To Hiking Fashion

Hiking is the latest sport to get a style upgrade thanks to gorpcore style – and leading the charge is none other than the internet’s gorpcore queen Sabrina Bloedorn. Descending from the rugged peaks of British Columbia, she’s redefining trail-ready looks and showing...

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